<?xml version="1.0" encoding="UTF-8"?><!-- generator="WordPress/2.6" -->
<rss version="0.92">
<channel>
	<title>Aull Or Nothing</title>
	<link>http://www.aullornothing.com</link>
	<description>Because the Right Words Matter</description>
	<lastBuildDate>Sun, 27 Jul 2008 04:09:11 +0000</lastBuildDate>
	<docs>http://backend.userland.com/rss092</docs>
	<language>en</language>
	
	<item>
		<title>The One Thing Most Website Owners Overlook When Developing Web Content</title>
		<description>You've probably heard the saying, “content is king.” Of course, content isn't the only component of website optimization, or even necessarily the most important component, but it is definitely a significant factor.

Beyond it's influence with search engines, your content has a strong influence on your site's human visitors. The words ...</description>
		<link>http://www.aullornothing.com/web-content-development/most-overlooke.php</link>
			</item>
	<item>
		<title>Want to Move People? Think Action Words!</title>
		<description>When you want to power up your copy, remember verbs are your friends.
When I first started writing copy, like many new copywriters, I relied primarily on adjectives. This makes sense. It's easy to come up with lists of favorable adjectives: comprehensive, cost-effective, delicious, rugged, economical, amazing. And adjectives are easy ...</description>
		<link>http://www.aullornothing.com/copywriting-tips/action-writing.php</link>
			</item>
</channel>
</rss>
